Classic items are mixed and matched with youthful elements such as street aesthetics, simple and soft designs connect with the elegant style of daily life, dense woolen materials present a tech-savvy or futuristic visual effect, and classic red and blue colors awaken the minimalist urban style... On November 21st, the 2026/27 Autumn/Winter China Textile Fabric Trend Fashion Salon, hosted by the Zhejiang Branch of China Textile Information Center, was launched with great enthusiasm in Keqiao. Representatives from over 30 fabric enterprises in Keqiao, including Delong Fabric Industry, Jinlong Textile, Poseidon New Materials, and Sanchuan Textile, attended this grand feast of trend wisdom.
During the event, two trend experts from the China Textile Information Center, with the core theme concept of "Gathering Momentum", deeply dissected the market trends and terminal consumption concepts based on seasons, interpreted the application methods of the current season's popular elements and colors in different fields, and provided guidance for the product development of enterprises.
Build a "fashion bridge" for industrial innovation
The Zhejiang Branch of China Textile Information Center is a high-level public service platform for the textile industry jointly established by the government of Keqiao District and China Textile Information Center. With an industry platform service system of "one institute and three centers", it provides systematic and professional solutions for the innovative development of Keqiao's industries.
The China Textile Fabric Fashion Trend Research Institute is committed to building a trend-driven fashion creativity system. It provides professional services to enhance the product development level of enterprises in Keqiao from aspects such as trend research, trend release, trend training, and trend design. Based on the current industrial situation and actual demands of Keqiao, and relying on the profound professional accumulation and rich service experience of the branch center, the research institute has specially launched this fashion salon.
At the event site, the 2026/27 autumn/winter fashion trend exhibition area, which had just completed fabric updates, became the focus. The four themes of "Carving", "Flowing", "Concealing" and "Light and Shadow" depict a fashion picture of the textile industry's deep recognition of innovative design concepts through innovative fabrics in fields such as sports functions, urban outdoor activities, new Chinese style and health consumer goods, attracting enterprise representatives to stop and savor, and engage in heated discussions.
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